Apple Watch Ultra 4 Release Date
During a September reveal, Apple introduced the Watch Ultra 4, outlining its release window, full specifications, price, and several new capabilities designed to push the wearable further in health tracking and on‑device intelligence. The company confirmed a September 18 ship date, with pre-orders opening on September 9.
The standard price is set at 799 USD for a single 49‑millimeter case. The model is cellular-enabled and includes GPS and Bluetooth, with no cheaper GPS‑only option available. Opting for premium finishes, such as a Titanium Milanese loop, can raise the overall cost.
Availability is expected through Apple directly and will also reach select retail partners as part of the cellular lineup. Pre-orders on carrier sites were not active on the announcement day.
New features emphasize health enhancements and smarter on‑wrist tools. A focus area is Audio Intelligence, which integrates capabilities to automatically recognize music and deliver alerts within the watch’s interface. Another addition is Sound Recognition, designed to alert users who are deaf or hard of hearing to ambient sounds. A Live Rewind feature lets users capture the last 15 seconds of a conversation and display a text snippet on the watch screen for quick reference.
